Fred Ackourey

I Tell Stories That Convert

I work at the intersection of UX design, front-end development, and performance-driven storytelling — where brand, data, and conversion rates converge.

Much of my career has been spent in mid-sized digital environments (250k–1M monthly visitors), where results matter, narratives convert, and design is measured not just by how it looks, but by what it delivers. I thrive in cross-functional teams where ideation and analytics shape nuance, and every touchpoint supports a larger strategic goal.

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Design Thinking

Experience

Perceval Interactive Media

Principal
Aug 2022 – Present
UX/UI, content creation, digital marketing and blockchain. ETH genesis validator returned 312% in 2 years

Strong Supplements

Digital Marketing Lead
Jul 2012 – Jun 2022
Van Nuys, CA
Ecommerce, UX/UI, Online Advertising, Content Creation. Increased revenue 10x and traffic 12x in first 4 years.

Telegaleria

Digital Marketing
Aug 2006 – Jul 2012
Multicultural ecommerce company. Cross-channel marketing (television / digital), online advertising. Made every mistake in the book.

Design Skills

UX/UI Design
UX Research / Writing
Motion Design
Web Design
Market Strategy
Digital Advertising
Personalization / CRM

TOOLS:
Figma (Design + Prototype)
Photoshop / Illustrator
After Effects / Premiere
Animate / Salesforce Personalization

Development Skills

Front End Development
React / Next.js / Typescript
HTML5/CSS3 / Node.js
Wordpress
Angular / Reactive Programming
Django / Python / SQL
Realtime API / Websocket
Machine Learning / Gen AI

BLOCKCHAIN:
Alchemy / Solidity
Open Zeppelin

AWS / Google Cloud

Education

UCLA
Economics
Did Not Graduate
Founded start-up → acquired by Zhone Technologies
Imperial College London
Mathematics for Machine Learning (continuing education)

Origin Home Media

Smart home systems designed for the way you live

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Enlightenment

Unconvential Yet Necessary Tools For Traders

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